anchor text

Do you know what Anchor Text is? Discover its importance in SEO

Anchor Text means Anchor Text and it is the visible text in a Link, the one that describes what happens when we click on a link. It is an important element for search engine algorithms because it defines the content of each link.

A correct configuration of Anchor Text allows to improve the SEO of a page and therefore the positioning of its contents.

It is generally incorrect for positioning to put a "click here" or similar. It is better to put keywords related to the content, especially if we exchange links with other pages. However, if all the links that point to our web page have exactly the same keywords, Google may consider that it is not a natural pattern and penalize the recipient of the links for understanding that it is an attempt at manipulation. That some links received have a Anchor Text of the type click here is not bad either.

It is a useful advice for all those who have a personal Blog on any of the platforms that exist or maintain a Web page.

 

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Author Alex Borras | Articles - LinkedIn de Alex Borras - Twitter

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